The brand name 'Nuego' is derived from the Spanish word Nuevo meaning new fashion. Nuego Fashion was born from a spark of creativity in a small city in India, where the founder dreamt of merging sustainability with high fashion. It quickly gained a following in the UAE among trendsetters and influencers who appreciated its unique blend style and substance.

Nuego Fashion is more than a brand; it's a movement towards a stylish, sustainable future. Each collection is thoughtfully crafted using eco-friendly materials, showcasing intricate details and vibrant patterns that tell a story of cultural richness and personal experience